Your privacy matters to us as much as your itinerary does. This Privacy Policy explains what personal information ThroughRoads Travel collects, why we collect it, how we use and protect it, and the choices you have. We collect only what we need to plan your trip well, and we never sell your information.
1Who this policy covers
This policy applies to information we collect through our website, through our contact form, and in the course of providing travel planning and information services to you. “Personal information” means information that identifies or can reasonably be linked to you.
2Information we collect
Information you give us
- Contact details — your name and email address when you write to us through the contact form or by email.
- Trip details — the preferences, dates, destinations, budget expectations, and any constraints you share so we can plan your route. Please share only what is necessary; we do not need sensitive financial account numbers or payment card details to do our work.
- Correspondence — the messages you exchange with us during a project.
Information collected automatically
- Usage and device data — when you visit the website, standard technical data such as your browser type, device, general location inferred from your IP address, pages viewed, and referring links may be collected to keep the site working and secure.
- Cookies — small files used to run the site and understand how it is used. See our Cookie Policy for details and choices.
Because we do not book travel or process payments, we do not collect payment card numbers, bank account details, or passport numbers for the purpose of purchasing travel. If a plan requires you to reference such details for your own bookings, you provide them directly to the relevant provider, not to us.
3How we use your information
We use personal information to:
- respond to your inquiries and communicate with you about a project;
- prepare, deliver, and revise your travel plans and reference materials;
- operate, secure, and improve our website;
- keep records of our engagements and comply with legal obligations; and
- send service-related messages about work you have requested.
We do not use your information for automated decisions that produce legal or similarly significant effects, and we do not send marketing messages without a lawful basis to do so.
4The basis for using your information
Depending on where you live, we rely on one or more of the following grounds: performing the services you have asked for; our legitimate interest in running and improving a responsible business; your consent, where we ask for it; and compliance with applicable law. Where consent is the basis, you may withdraw it at any time.
5How we share information
We treat your information as confidential. We share it only in limited circumstances:
- Service providers that help us operate — for example website hosting, email, and analytics — who may process data only on our instructions and under confidentiality obligations.
- Legal and safety reasons — where required by law, legal process, or to protect the rights, property, or safety of ThroughRoads, our clients, or others.
- Business changes — if our business is reorganized, your information may be transferred as part of that change, subject to this policy.
We do not sell your personal information, and we do not share it for cross-context behavioral advertising.
6How long we keep it
We keep personal information only as long as needed for the purposes described here: for the duration of your project and for a reasonable period afterward to maintain records, resolve disputes, and meet legal obligations. When information is no longer needed, we delete or anonymize it.
7How we protect it
We use reasonable administrative, technical, and organizational safeguards designed to protect personal information against loss, misuse, and unauthorized access. No method of transmission or storage is perfectly secure, so while we work hard to protect your information, we cannot guarantee absolute security.
8Your rights and choices
Depending on your location, you may have the right to access the personal information we hold about you, to correct inaccuracies, to request deletion, to object to or restrict certain processing, to withdraw consent, and to request a copy of your information in a portable format. Residents of certain U.S. states, including under applicable state privacy laws, have specific rights to know, delete, correct, and opt out of the sale or sharing of personal information — and because we do not sell or share personal information, there is nothing to opt out of on that front.
To exercise any right, contact us using the details below. We will respond within the time required by applicable law and may need to verify your identity first. We will not discriminate against you for exercising your rights.
9Children’s privacy
Our website and services are intended for adults. We do not knowingly collect personal information from children under sixteen. If you believe a child has provided us information, contact us and we will delete it.
10International visitors
We are based in the United States, and information we collect is processed here. If you access our services from outside the United States, you understand that your information will be processed in a country whose data protection laws may differ from those of your own.
11Third-party links
Our materials and website may reference or link to third-party sites we do not control. Their privacy practices are their own; we encourage you to review the privacy policies of any site you visit.
12Changes to this policy
We may update this Privacy Policy as our practices or the law evolve. We will revise the effective date above and post the updated policy here. Significant changes will be highlighted on this page.
Contact us
To ask a question or exercise a privacy right, write to the desk that fits:
Address: 500 W Jefferson St, Louisville, KY 40202
Phone: +1 256 832 9948
